We are not a social media agency.

We operate as your China marketing and market operations team, bridging headquarters strategy and local execution.

We work on retainer-based engagement, not one-off services. China market requires consistency, learning cycles, and operational continuity.

Minimum Engagement Period

6 / 9 / 12 months

6 months (Entry) / 9 months (Growth) / 12 months (Scale)

01

ENTRY

China Market Foundation

For brands preparing to enter China or restarting the market.

Build the right foundation before investing heavily.

Objectives

  • Establish official brand presence in China
  • Avoid brand and IP risks
  • Create a minimum viable marketing system

Best For

Brands entering China for the first time, or brands that paused China operations and want to restart correctly.

Deliverables

  • China brand setup roadmap
  • Official social accounts live
  • Brand compliance & risk overview

Engagement

Recommended: 6 months

Minimum: 6 months

Market & Brand Setup
  • China market entry consultation
  • Brand positioning check for China audience
  • Localization of global brand story
Official Digital Presence
  • Setup of official accounts: WeChat Official Account, Xiaohongshu (RED)
  • Basic content framework & publishing rhythm
  • Visual adaptation of global assets
Brand Protection (Essential)
  • Trademark strategy consultation
  • Risk check for existing registrations
  • Guidance on next steps (registration / acquisition)
HQ — China Coordination
  • One main communication window with HQ
  • Monthly alignment summary
02

GROWTH

China Market Operations

For brands already present in China but lacking structure or results.

Turn presence into performance.

Objectives

  • Build demand and brand awareness
  • Run China marketing as a system, not experiments
  • Improve channel and content efficiency

Best For

Brands with distributors, showrooms, or online stores in China but unclear marketing ROI.

Deliverables

  • Stable monthly content & growth reports
  • Campaign-ready China marketing system
  • Improved inbound leads & brand visibility

Engagement

Recommended: 9–12 months

Minimum: 9 months

* Campaign / KOL budget not included

Everything in ENTRY plus:

Full Social Media Operations
  • WeChat, RED, Douyin, WeChat Channels
  • Content planning & execution
  • Community engagement & growth
  • KOL / KOC collaboration strategy
Market Communication
  • Campaign planning (product launches, seasonal topics)
  • Local storytelling adapted to Chinese consumers
  • Monthly performance reporting
SEO + AIEO
  • Baidu SEO structure
  • AI search & recommendation optimization
  • Brand content indexing strategy
Distribution Support
  • Channel strategy review
  • Distributor communication materials
  • Support for partner recruitment
03

SCALE

China Growth & Control

For brands serious about long-term China growth.

Scale your business while maintaining brand control.

Objectives

  • Strengthen brand authority in China
  • Build scalable demand and channels
  • Maintain HQ-level control and transparency

Best For

Established international brands aiming for long-term, controllable growth in China.

Deliverables

  • Scalable China growth framework
  • Strong brand visibility & protection
  • Clear HQ-level reporting and decision support

Engagement

Recommended: 12–18 months

Minimum: 12 months

* AI creative production included within agreed scope

Everything in GROWTH plus:

Advanced Brand Protection
  • Ongoing trademark & imitation monitoring
  • Counterfeit reporting and platform enforcement support
  • IP strategy updates
Go-to-Market Expansion
  • New channel development (online, offline, project, retail)
  • Distributor evaluation & optimization
  • Sales enablement materials
AI Creative Production
  • AI-generated campaign visuals
  • Video content for social & advertising
  • High-end lifestyle content tailored for China
Strategic Reporting to HQ
  • Quarterly China market insights
  • Performance & opportunity analysis
  • Strategic recommendations for next phase

CONTACT US

Interested in a service package?

Get in touch to discuss which engagement model fits your brand.

Contact Us